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Case Study

Event Type

Exhibition stands


Airbase Interiors


Aircraft Interiors Expo


Hamburg, Germany

The result

We designed a high-impact exhibition stand that put our client’s offering at the very forefront. Large scale, close-up photography, sympathetic lighting and a carefully crafted stand design represented our client perfectly resulting in a constant and relevant footfall throughout the three-day Aircraft Interiors show.


"Emphasis designed a very effective stand for us in Hamburg. Their challenge was to recreate a stand with a similar theme and design style to that which they designed for 2013, but in a much reduced space. They achieved this to great effect – we had no sense of working in a confined space and the stand received very favourable comments from our visitors and customers." – Penny Martin, Sales and Marketing Director, Airbase Interiors


The brief

We were asked to design, manufacture and install an exhibition stand that maintained the style of previous stands within a new, smaller space. At the top of our client's requirements was clear, high-impact branding which would quickly convey their services to show visitors – all the while maintaining the hospitality and storage areas they were used to. 

The solution

While paying careful attention to the overall look of the stand, we worked to ensure our client’s smaller space still delivered everything they wanted it to. Out-of-sight storage solutions, a fully functioning hospitality area and a 5m tall arch playing host to a sizeable graphics cube gave the space stand-out and usability in equal measures.


We were keen to add height to the space and, working to our client’s budget, we designed the ground-supported arch so as to eliminate the need for expensive venue-controlled flown rigging points. 


We felt that our high output, intelligent LED lighting was the perfect solution for lighting this stand. Not only did it more than halve the client’s on-site power expenditure due to its low power consumption, it provided accurate control over colour and intensity when lighting the large scale graphics, which really brought the stand to life.